BioGaia signs exclusive agreement in Vietnam
BioGaia has today signed an exclusive agreement with VietPhap International Co Ltd for the rights to sell BioGaia ProTectis Drops in Vietnam. The launch is planned to take place during 2015.
VietPhap International Co Ltd is one of the leading pharmaceutical companies in Vietnam. The company is doing licensing, business development, marketing, sales and distribution of a wide range of products, both over-the-counter and prescription drugs, in many different indication areas. VietPhap markets its products towards health care professionals.
VietPhap will market BioGaia ProTectis Baby Drops, BioGaia’s biggest product, and later also launch BioGaia ProTectis Baby Drops with vitamin D. Both products contain the patented and well-documented probiotic strain Lactobacillus reuteri Protectis. Today the drops are sold in 70 countries worldwide.
Vietnam has 90 million inhabitants and a low, but rapidly growing, purchasing power per capita.
"Asia is a market with great potential and I am pleased that BioGaia’ products will be available in yet another country here. With the reputable local partner VietPhap we hope for a successful launch of our paediatric portfolio in Vietnam", says Peter Rothschild, President, BioGaia.
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BioGaia has published this information in accordance with the Swedish Securities Market Act. The information was issued for publication on 12 January 2015, 09:45 am CET.